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 PressHome » Press » Press Archive » 2nd Quarter 2005 
Sennheiser Sponsors Paul van Dyk at Winter Music Conference
15.04.2005 Sennheiser U.K

International superstar, DJ Paul van Dyk, was everywhere at the Winter Music Conference (WMC) in Miami at the end of March, participating in panel discussions, performing at Space and Ultra Fest, and driving around the city on a double-decker bus decked out with Sennheiser logos. Van Dyk also found time in his busy schedule to pick up a couple of International Dance Music honors at the 20th annual awards presentation.

According to Kurosh Nasseri, van Dyk's manager, the open-top double-decker bus, emblazoned with Paul van Dyk and Sennheiser artwork, was initially the platform for a press junket and land cruise on the third day of the conference. "Then, it served as a free fan shuttle to PVD's gig on Friday at Space, and was parked at the entrance to the Ultra Music Festival on Saturday," he reports.

German-born van Dyk, an avid user of Sennheiser's HD280 headphones, enjoys a busy schedule that regularly takes him to major venues in the UK, Tel Aviv, Mexico, New York, Singapore and Berlin, while also looking after a record label (Vandit), a recording studio, and a radio show (Soundgarden). At WMC, van Dyk performed at Space as well as the all-day Ultra Music Festival at Bayfront Park and Amphitheater, the closing night highlight of the annual conference, which attracts attendees from around the world.

The globetrotting DJ won two awards at the conference, taking home the title of Best Global DJ and an award for the Best Progressive House Track for "Nothing But You." International DJ and producer van Dyk was voted "America's Favorite DJ" for 2004 by BPM Magazine and was the big winner at the 2004 Dancestar Awards. Last year he also partnered with the "Rock the Vote" campaign in order to encourage America's youth to exercise their right to vote in the 2004 presidential election.

The Winter Music Conference, in its 20th anniversary year, is regarded as the singular networking event in the dance music industry, attracting professionals from over 60 different countries. With its high concentration of top international artists, DJs and industry professionals, WMC permeates the international press and is thereby one of the most publicized events in the business. Every aspect of the industry is represented including the top technological innovators, artists, DJs, producers, radio and video programmers, retailers, distributors, audio manufacturers and many more.