Imprint | Contact | Search
 PressHome » Press » Press Archive » 4th Quarter 2005 
Sennheiser Strengthens Marketing Organization
09.12.2005 Wedemark

The stable growth that the Wedemark-based electroacoustics specialist Sennheiser has enjoyed for many years has not only been generated by the high quality and reliability of its products but also by the consistent work of the company´s marketing organization.

In order to keep pace with the strong growth that the company once again recorded in 2005, the three marketing departments that until now have reported to the Executive Committee will be combined to form a newly created Marketing Division, to take effect from January 1, 2006. The new division will be responsible for developing company-wide brand, product and communication strategies and implementing them in the corresponding functional areas.

Responsible for this division as Vice-President Marketing will be Susanne Seidel. The 42-year-old graduate economist has been involved in marketing at Sennheiser for more than four years, following her work at Philips and General Electric, and for two years has been responsible for controlling the company´s markets. Susanne Seidel will report directly to Rolf Meyer (54), President Marketing and Sales.

As one of the world´s leading manufacturers of microphones, headphones and wireless transmission systems, the Sennheiser Group with its headquarters in Wedemark near Hanover, Germany, had total sales of about €262 million in 2004. The export share is 83%. Sennheiser has a total workforce of more than 1,600 employees, of whom about 60% are employed in Germany. Sennheiser is active worldwide and, in addition to other partnerships, has its own sales subsidiaries in France, the UK, Belgium, the Netherlands, China, Singapore, Canada, Mexico and the USA.

For further information about Sennheiser please visit us on the Internet at www.sennheiser.com or contact:

Sennheiser electronic GmbH & Co. KG
Press and PR - Edelgard Marquardt
Am Labor 1 - 30900 Wedemark- Germany
Phone: +49 (5130) 600-329
Fax: +49 (5130) 600-295
E-mail: marquare@sennheiser.com