| Sennheiser Lines Up for the Olympics |
| 27.07.2004 Athens/Wedemark |
There are just a few weeks to go now before the cream of the sporting world meets at the 2004 Olympic Games. Preparations are in full swing - and not only in Athens, the birthplace of the modern Olympics. TV companies throughout the world are also in the final stages of preparing for this mega media event. And, just like the athletes themselves, they need the highest level of skill and expertise. That's why production teams on both sides of the Atlantic prefer to put their faith in audio specialist Sennheiser.
The German TV companies ARD and ZDF are lining up with a total of 100 wireless channels: around 300 wireless Sennheiser microphones and receivers will be on hand to transmit the sporting events and to provide internal coordination and communication. For Gunnar Darge, Technical Director, it is not only the reliable sound transmission of the Sennheiser systems that is vitally important but also the on-site service. "Dozens of TV stations will be reporting live from the Olympic Games and there will be huge amounts of radio communication taking place. It's therefore all the more reassuring to be able to rely on the support of Sennheiser." Sennheiser's RF specialist Klaus Willemsen will help with frequency coordination and system configuration, supported by the local Sennheiser partner Philippos Nakas S.A.
Willemsen's US-American colleague Uwe Sattler has a similar range of jobs to deal with. He will be supporting US broadcasters NBC Universal, who are currently expecting to use around 65 wireless channels from Sennheiser for their reports on the games. As Bob Dixon, NBC Project Manager for Sound Design, points out: "When we choose a product it must first offer unquestioned reliability and technical specifications. On the artistic side, we need the definition that will enable us to provide our audience with a clear and natural sound from our announce teams, and capture the subtleties of what's happening in and around this amazing Olympic venue."
During the games, Sennheiser will set up a telephone hotline on site, which all of the authorized reporters can call if they experience any problems with frequencies or equipment.
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Adress of Sennheiser Service Center:
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|  | Ph. Nakas S.A. Music House:
|  | 19th km Leoforos Lavriou,
|  | 190 02 Peania,
|  | Greece,
|  | www.nakas.gr |
Nakas
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|  | Service Manager, Andreas Martzoukos, Phone: +30 6944 15 57 10
|  | Switchboard, Phone.:+30 210 6686 00 0 |
Sennheiser
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|  | Senior Project Manager, Klaus Willemsen, Phone: +30 697 97 87 580 |
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The Sennheiser Service Center will reprogram frequencies if necessary, as well as carrying out repairs and selling products. "Cooperation between Sennheiser and professional users already proved itself with great success at the Olympics in Salt Lake City and Sydney", said Rolf Meyer, Sennheiser's President Marketing and Sales. "Our technology and expert advice has always ensured that superb audio quality can be provided even under the most difficult conditions. We will continue this successful partnership in Athens."
As one of the world's leading manufacturers of microphones, headphones and wireless transmission systems, the Sennheiser Group with its headquarters in Wedemark near Hanover, Germany, had total sales of over €237 million in 2003. The export share is about 80%. Sennheiser has a total workforce of approx. 1,600 employees, of whom 60% are employed in Germany. Sennheiser is active worldwide and, in addition to other partnerships, has its own sales subsidiaries in France, the UK, Belgium, the Netherlands, China, Singapore, Canada, Mexico and the USA.
For further information about Sennheiser please visit us on the Internet at www.sennheiser.com or contact:
Sennheiser electronic GmbH & Co. KG Pressereferat - Edelgard Marquardt Am Labor 1 - 30900 Wedemark Fon: +49 (5130) 600-329 Fax: +49 (5130) 600-295 e-Mail: marquare@sennheiser.com
fischerAppelt Kommunikation Clemens Thoma Waterloohain 5 - 22769 Hamburg Fon: +49 (40) 899 699-961 Fax: +49 (40) 899 699-30 e-Mail: ct@fischerappelt.de
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